“Why make something for YouTube? Youtube is the trashbin of the internet.”

An art teacher once said to me. Of course I disagreed with him. Nevertheless I found it an interesting statement. It made me think. Why would an art teacher / artist state such a thing? Is it because he’s afraid? Maybe. I guess the presence of such an enormous, easily accesible and continously expanding encyclopedia of video(art?)works could be an extremely frightening thing to an artist. Just consider the opposite of what is stated above. What if we would consider YouTube not to be trash but art? Fields filled with masterpieces ready to be picked by those who can recognize them. What if we would consider a video like the one below..

To be an artwork in itself. And we didn’t need an artist like the one below..

To make an interpretation of it?

Isn’t a woman explaining how to control panic attacks and basically suffering from one at the same time  a poetic enough image to appreciate as an artwork in itself? Even when she is not aware of this dimension?

But maybe the original YouTube video was also made by a contemporary artist?

For me, today, things are blended. I like that.  The YouTube video stands next to the artvideo. Both of them in the trashbin/flourishing fields of the internet. One not better then the other. Well, one does have more views of course.

The Negotiating Equity showreel is a one hour edit out of a selection of artworks by my fellow students in this project. This was then broadcasted in pieces on a local Amsterdam tv station called Salto TV. It was made with a late night random audience in mind. Free to be zapped in and out of. No respect was payed to the original artworks nor the used YouTube videos. They blend together in a new space age.

Enjoy the negotiation of equities and don’t forget to apply for the Dutch Art Institute.

Part1

Part2

Part3

Part4

Part5

Part6

Some of the original artworks: